A company's North Star Metric is its key measure of success and drives strategic decision-making.
Absorptive Capacity is a firm's ability to recognize, assimilate, and apply external knowledge for competitive advantage.
A framework that emphasizes speed, flexibility, and a willingness to take risks—qualities that are integral to successful start-up businesses.
Factors outside an organization's control that could have a negative impact on the business. Threats must be monitored and planned for.