Process to quickly test hypotheses and ideas by rapid prototyping and piloting. Used to gather customer feedback.
Continuous Planning: An ongoing, iterative process for adaptable strategy formulation and resource allocation in dynamic business environments.
Value Generation_FACTOR_BYTE
The ability of a firm to prepare the business for the future while also supporting current operations.
Experimentation is key to successful innovation. By testing assumptions and gathering data, companies can make evidence-based decisions to avoid product failures.