Storytelling is the art of sharing a message in an engaging way, using narratives, emotions, and characters.
Product innovation is the process of introducing new products or significantly improving existing products to meet customer needs and preferences.
The criteria used to identify and choose ideas that will move forward in the innovation process.
Actionable ideas are practical, concrete concepts ready for implementation to drive progress and solve problems.
Storytelling has become a powerful leadership and innovation tool. Business storytelling training workshops can help develop communication skills and connect with others on an emotional level.
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The Hero's Journey is a well-worn path that many stories follow. In 12 stages, the hero ventures out of their ordinary life into an unknown world, encounters challenges, overcomes obstacles, and returns home transformed.
Effective storytelling is crucial in generating excitement and support for new innovative ideas. It captures the hearts and minds of your target audience, making your innovations stand out.
Creativity, Inc. by Ed Catmull provides strategies to overcome unseen forces that hinder innovation, as creativity requires convergence and divergence, is confusing and needs a collaborative and patient environment.