Crowdsourcing

Definition of Crowdsourcing

✅  Related keywords: open innovation, idea generation, customer-focused innovation

📖  What is Crowdsourcing?

Working together with a crowd towards a common goal. Generating ideas, content, or services directly from the public. An example of a crowdsourcing campaign is when Airbnb teamed up with eYeka and asked customers to submit videos featuring their homes, which were then used to show users how Airbnb offers a unique travel experience.

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