✅ Related keywords: digitalization, digital transformation
The innovation of digital technology to improve business models and services. Digital innovation is practiced by every firm using software today, not only those firms that are purely software-based. This is because firms that forego digital innovation risk becoming obsolete. In no industry is this more true than in media, where companies have had to start offering digital subscriptions, podcasts, and other forms of online content in order to remain relevant.
More innovation terms explained.
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