✅ Related keywords: customer-focused innovation, product / service portfolio
The offering to the customer, and the reason they should purchase a product. The value proposition should drive the innovation process, because the extent to which the value proposition matches what the customer desires will determine the company’s ROI on the innovation.
More innovation terms explained.
Your account has been created!
You can vote for the resources!
Help others find the best innovation resources by upvoting.
Add your first resource by clicking on any collect button.
.jpg){kind=icon}
.jpg)
Collections are a way to save and organize resources. Many people use collections to save inspiration for future use or for inspiration. You can create as many collections as you like.
Innovators need your help! Resource reviews help the rest of us make great decisions. Please describe your overall experience with this resource.
.svg){kind=small}
