The cliché of "thinking outside the box" may not be the best approach to innovation. Instead, adopting constraints and working with available resources can lead to resourceful innovation.
Gain new insights on customer needs and wants through listening, watching, asking, and involving them in the innovation process using the SIT Method.
Innovation is crucial for the future of any organization, but only 6% of executives are satisfied with their innovation performance. In this article, the author outlines the 7 fundamentals for succeeding in innovation.