How to Overcome Innovation and Change Fatigue

Change fatigue is a growing concern in workplaces due to the cumulative effect of continual and overlapping changes that leave staff overwhelmed and burned out. This syndrome negatively affects staff engagement, retention and even the success of change management initiatives. Startups and businesses are also affected by decision maker and end user change fatigue, which can hamper sales and development. Understanding and addressing the symptoms of change fatigue is the first step in treating it. Tips to overcoming change fatigue include making solutions easy to use, giving clients credit for success, creating a sense of urgency and finding an internal champion for your products. Sales, marketing and communication strategies are also essential in treating and managing change fatigue.