Human-centred innovation in a digital world.

6 Steps - How to Start Social Media for Business Development Pros

Learn how to start social media activity with these six steps for business development professionals, including signing up for popular social networks, building an audience, and creating interesting content.

Dictionary: Innovation

A Compelling Value Proposition: The Missing Tool in Your Lean Startup Kit

Lean Startup practices can help corporations innovate and grow, but applying the Build-Measure-Learn principles can be challenging. Innovators should focus on a Compelling Value Proposition (CVP) to get management buy-in and answer questions about feasibility, competitiveness, and profitability.