The final article in a three-part series on innovation in the Caucasus looks at Azerbaijan, which boasts a history of fire worship and a pedestrian-friendly capital city.
Defining organizational purpose and promoting alignment are critical factors for creating an innovation culture, and involve engaging all employees and establishing challenging goals to inspire and motivate everyone to contribute.
Innovation Managers struggle to find valuable ideas. To increase idea quality, active collaboration is recommended by using different audiences with diverse backgrounds and skillsets.
