Making a Panel Discussion Better – 7 Ideas for Event Planners

Panel discussions can make or break the audience experience at business conferences. Event planners and panel moderators need to work together to ensure that they create dynamic, engaging content. In order to do so, they should consider a few key factors. For example, solo presenters may not be the best choice for a panel, and sponsors' employees should only be given slots if they are compelling speakers. Panel moderators should watch and learn from experienced hosts, as well as talk with panelists individually to gather fresh content. Healthy disagreements and varied perspectives are key to keeping the conversation interesting. Finally, organizers should allow panelists to address questions in their own way, rather than dividing the time equally.