Why is there so much innovation in the browser space? This article explores trends and customer needs in the market and the importance of prototyping and piloting to successfully develop new browsers.
Companies that overcommit and underutilize resources risk missing the market and impacting their profitability. However, top performers who have a clear view of resource capacity and conduct continuous capacity planning are better positioned for accelerated innovation and competitive differentiation.
Discussions on customer co-creation were held at the FT Innovate conference. Topics included co-creation skills, lead users and buying from customers.