Why Should Recruiters Prefer Conversational Recruiting?

Conversational recruiting is a strategy that can help solve the problem of finding the best candidates to join a company. It involves clear, continuous and consistent communication across multiple channels such as texts, instant messages, social media, and chat or video platforms to attract, qualify and engage top candidates. Chatbots are an ideal solution to maintain meaningful conversations with candidates and simultaneously screen them for eligibility. Conversational recruiting allows recruiters to connect with the candidates through platforms they frequent, continue conversations regardless of the change in communication channels, and prepare shortlisted candidates for the interview process through consistent communication. The strategy also emphasizes personalization, providing ample information, and the ability to reply in real-time, all of which contribute to building a positive and engaging employer brand.