Imagination is the ability to form new ideas beyond current reality's constraints.
A leading authority on competitive strategy. Developed a range of economic theories, including the five forces framework.
Co-Innovation: Collaborative creation of value by parties leveraging shared resources and knowledge to achieve mutual benefits.
Innovation History is the chronological study of transformative ideas, products, and processes that have shaped industries and society.
How to Spark New Ideas and Create Your Company’s Future- A guide for mining the imagination to find powerful new ways to succeed.