The charter of innovation projects often leaves the teams responsible for them confused or (worse) stuck. Most managers find it difficult to communicate innovation goals in a way that balances out the results that are important to them. The company with the autonomy and freedom that innovation teams need is doing a good job. In addition, companies spend a lot on innovation (especially when acquisitions are included) with mixed results. This canvas offers the opportunity to improve the focus, testability and overall management of innovation decisions.