A Classic of Innovation. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations.
A groundbreaking work on disruption - for anyone facing the growth paradox.
For readers of the bestselling The Innovator's Dilemma - and beyond - this definitive work is a help to anyone trying to transform their business right now.
In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption and explain how companies can and should become disruptors themselves. This classic work shows how current and relevant these ideas still are in today's hyper-accelerated business world.
Christensen and Raynor provide advice on the business decisions that are critical to achieving truly disruptive growth and suggest guidelines for developing your own disruptive growth engine. The authors identify the forces that drive managers to make poor decisions as they package and shape new ideas - and offer new frameworks to help create the right conditions at the right time for a disruption to succeed. This is a must-read for all executives and business leaders responsible for innovation and growth, as well as members of their teams.
Based on thorough research and theories tested in hundreds of companies across many industries, The Innovator's Solution is a must-have addition to any innovation library - and essential reading for entrepreneurs and start-ups worldwide.